The rise of the Internet "sex economy"

The rise of the Internet "sex economy"

When I was young love TVB drama, in addition to TV broadcast, more rely on the CD; In today's world, few people buy CDS unless they have to, and a quick search on the Internet gives you plenty of resources to choose from! And what was considered huge at the time was nothing compared to the various resources available online. Still, it's fair to say that anonymity and grassroots nature make the Internet a fertile breeding ground for adult films.

Moreover, the popularity of the Internet, let investors once again see the huge market for similar films, coupled with no need for celebrity publicity, low cost, high returns, why not?

In the early days of the Internet, vulgar works were used to deepen people's understanding of "sex" due to regulatory loopholes. Then, with the popularity of smart phones and the rise of Weibo and wechat, sexual culture is also strongly occupying people's vision under the environment of "everyone has become a we-media".

Observed, a special gender knowledge of the wechat public account, each article is not less than one hundred thousand reading volume, and the bottom of the article comments a lot, the fan activity is very high.

Naturally, where there is traffic, there will be commerce and advertising. It has to be said that We-media platforms such as wechat, with their relatively perfect intelligence and hesitation in censorship, indeed provide a relatively clean platform for the development of sexual culture.

I remember when I was in middle school or high school, there was an adult products store on the way to school. Of course, out of curiosity, I would turn my head and take a look inside. I hardly saw anyone. It's probably all business done in the dark.

In the traditional offline mode, adult products are generally sold to consumers at a price of 6 times the factory price. The e-commerce mode takes out about 60% of the water, and then slowly breaks the ground from the e-commerce in this sensitive industry.